Monterosa Cobrançosa

History

Monterosa story began in 1969 with Detlev von Rosen moving from Sweden to Portugal to produce Iceberg Salad, Tomatoes and Dill during the winter months for the northern European markets where these, until then, had been available only in summer. The mild climate of the Algarve region was ideal for this.

Due to difficulties in getting the products to London, Hamburg and Gothenburg, production quickly changed towards ornamental plants in 1972.

The olives came later, by chance. The olive tree, which needs little irrigation, substituted an orange grove, because of several dry years. Olive trees have been present in Algarve for thousands of years but in modern times the tradition of making olive oil has almost been lost. In 2000 we challenged ourselves to produce a premium olive oil in Algarve.